Molson Coors Distributor's Convention 2021

As part of Red Mountain Creative I worked with Forward Productions on conceptual designs for MCDC2021, Molson Coors' largest annual event.
general session stage with video screens and green dramatic lighting
Below: Initial sketches that led to the final event.
Marker sketches of initial designs
Marker and photoshop renders of experiential design ideas
dramatic colourful lighting above and bhind video screens for Molson Coors presentation
Angled view of colorfully lit ribbons behind video screens on conference stage
presenter in front of large square Molson Coors video screen
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