Jansport

Jansport needed a feature booth to launch a new range of bags at ISPO. The same booth needed to be able to travel to other expo sites of varying sizes over the next two years. My solution was to create a rear wall of hinged aluminium panels, the radius of which can be adjusted to the size of the space. The second year at ISPO the central tower was covered to highlight the single Airzuit bag that Jansport was promoting, which was displayed in a custom retail display that was mass produced to be installed in 200 stores across Europe. Client: Event Creatives - 2000/2001

photogrpah of tall central display tower and mannequins carrying backpacks in trade show booth
photograph of backpack retail display fixture
marker concept sketches of backpack retail displays concepts
Below: other concepts for Jansport and American sister company Eastpak
marker sketch of trade show concpet featuring large orange lozenge rooms
conceptual design for bleacher trade show booth in markers
marker and pen sketch proposal for trade show booth design featuring a subway car
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