Over two years I designed the launches of major Nintendo products including, SuperNintendo, Gameboy Colour, GameBoy Advance and unleashed Pokemon outside of Japan for the first time.  
In 2000 we applied for permission to build the booth over the show's central aisle, if you were in the hall you had to walk through the booth.  Also every element of gameplay was on the exterior of this playfully textured booth, it was so easy to step up and play!
Client: Event Creatives - 1999 and 2000
Nintendo trade show booth dwarfs exhibition space
photograph of curviing metal display units for GameBoy booth
photograph of Nintendo booth showing playful textured surfaces and external gameplay
Gameboy units on display inside nintendo trade show booth
Montiors and controllers inside Donkey Kong themed environment
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